Manager, Marketing Analytics

 

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Summary

The Marketing team is looking for a highly motivated and enthusiastic individual to lead our team as a Manager, Marketing Analytics. We are looking for a self-motivated leader who will manage Audience Analytics for Marketing.

Job Responsibilities Include:

• Leading the audience data governance process to create, validate, and distribute 1st party audience data for use across all marketing channels.
• Evaluate targeting across all channels including new experiences to ensure seamless integration with existing systems.
• Collaborate with cross-functional teams including media, agency, marketing science, and other stakeholders to align strategies and optimize processes.
• Develop and maintain the single source of truth for marketing audiences and keep all relevant parties up-to date with timelines and progress.
• Identify and lead opportunities to improve process, develop efficiencies, and deliver results, while ensuring data governance and regulatory compliance.

We celebrate diversity and are driven by new perspectives; applicants of all backgrounds are strongly encouraged to apply.

Preferred Qualifications, Capabilities, And Skills

• Bachelor's Degree (Required)
• Ability to conduct thorough and accurate reviews of audience attributes, ensuring data integrity and compliance
• Be results-oriented with strong attention to detail and problem-solving skills
• Prior experience managing an analytics or highly technical team.
• Possess strong business and marketing acumen with an ability to identify business opportunities, deliver results, and adjust plans as appropriate
• Have a proven ability to operate in a process-oriented environment, adhere to risk/control, procedure, and process expectations, while appropriately delivering what's best for the customer.

Location:

• Remote
  • Travel 25%
    • One week per month

Benefits:

The safety of our associates is GEICO’s highest priority. If you are required to come into the office for licensing, training, or orientation, please note that we have implemented a variety of safety precautions within our offices. Additional safety precautions include no-contact temperature screening stations, added signage for associates on common-area occupancy limits, socially distanced workstations, and increased cleaning procedures for all areas.

As an Associate, you’ll enjoy our

Total Rewards Program

• to help secure your financial future and preserve your health and well-being, including:

• Premier Medical, Dental and Vision Insurance with no waiting period**
• Paid Vacation, Sick and Parental Leave
• 401(k) Plan
• Tuition Reimbursement
• Paid Training and Licensures
• Benefits may be different by location. Benefit eligibility requirements vary and may include length of service.

**Coverage begins on the date of hire. Must enroll in New Hire Benefits within 30 days of the date of hire for coverage to take effect.

The equal employment opportunity policy of the GEICO Companies provides for a fair and equal employment opportunity for all associates and job applicants regardless of race, color, religious creed, national origin, ancestry, age, gender, pregnancy, sexual orientation, gender identity, marital status, familial status, disability or genetic information, in compliance with applicable federal, state and local law. GEICO hires and promotes individuals solely on the basis of their qualifications for the job to be filled.

GEICO reasonably accommodates qualified individuals with disabilities to enable them to receive equal employment opportunity and/or perform the essential functions of the job, unless the accommodation would impose an undue hardship to the Company. This applies to all applicants and associates. GEICO also provides a work environment in which each associate is able to be productive and work to the best of their ability. We do not condone or tolerate an atmosphere of intimidation or harassment. We expect and require the cooperation of all associates in maintaining an atmosphere free from discrimination and harassment with mutual respect by and for all associates and applicants.

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Annual Salary

$133,000.00 - $207,000.00

The above annual salary range is a general guideline. Multiple factors are taken into consideration to arrive at the final hourly rate/ annual salary to be offered to the selected candidate. Factors include, but are not limited to, the scope and responsibilities of the role, the selected candidate’s work experience, education and training, the work location as well as market and business considerations.

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